Synamedia encodes 8K video with “zero compromise”

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Synamedia announced that it has performed 8K real-time encoding and streaming in its VIVID compression platform.

The independent video software vendor uses AMD EPYC 7763 processors, known as the world’s highest performing x86 server processor. He says the test required “zero compromise” without the need for splitting the screen and other tech tricks that compromise video quality.

Typically, 8K signal can be split into 4K quadrants or dedicated GPU memory or other built-in hardware acceleration.

“The flexibility of using a single processor without any technological compromise allows us to provide our customers with the high quality video content they expect from us. By combining the expertise of our team with the performance of AMD EPYC processors, we can bring more 8K content to market at a more affordable price to enable the 8K economy, ”said Elke Hungenaert, Vice President, Data Management. products, Synamedia.

Synamedia has also extended its cloud-based video quality analysis solution, Video-Quality-as-a-Service (VQaaS), to 8K resolution. Synamedia’s VQaaS provides both objective measurement and subjective visualization analysis, making it easy to measure improvements in 8K video quality.

“Synamedia turned to 3rd generation EPYC processors has proven to be a natural solution to the high performance needs of 8K real-time encoding technology,” said James Knight, director, global media and entertainment / VFX, AMD. “We are proud to help companies in the media and entertainment industry deliver a dynamic, high-quality viewing experience to their end customers on a single high-performance processor while lowering the barrier to entry.

Synamedia’s video network portfolio powers premium broadband broadcast and video for more than 1,000 operators worldwide and 100 million daily viewers.


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