MIAMI, February 16, 2022 /PRNewswire/ — Spanish Broadcasting System, Inc. (the “Company” or “SBS”) (OTC Pink: SBSAA) today announced that its radio stations in New York and Miami achieved first-ever local billing status, beating all other radio stations in those markets, for all of 2021, according to Miller Kaplan.
Specifically, SBS’s flagship, WSKQ-FM Mega 97.9FM in New Yorkwon first place in total local billing among all radio stations in the country’s largest radio market, while sister station, WPAT-FM, Amor 93.1FM, took 6and best local ranking in New York. Moreover, in MiamiWCMQ-FM, Zeta 92.3FM achieved the No. 1 position in total local billing among all radio stations in the 11and largest radio market, while WXDJ-FM, El Zol 106.7FM, ranks 5and in local total billing and WRMA-FM, Ritmo 95.7FM, ranked 6and of total local billing in Miami.
“These leadership rankings are a testament to our people, our brands, and the drive and loyalty of the tremendous audiences we have attracted and supported in these major markets,” commented Albert Rodriguez, President and Chief Operating Officer. “Our ability to outperform all radio stations, regardless of language, in terms of total local billing in the nation’s largest radio market speaks volumes about the strength of our content and marketing initiatives, as well as our importance among advertisers seeking to target Latino consumers Similarly, advertisers recognize our radios in Miami as key platforms to connect with the rapidly growing Spanish-speaking population in South Florida. We remain committed to building on our success and consistently serving our audiences with the best music, compelling personalities and most exciting content in these major markets, while continuing to strengthen our media platform spanning radio, television, digital media and live events across the nation.”
About Spanish Broadcasting System, Inc.
Spanish Broadcasting System, Inc. (SBS) owns and operates radio stations located in major U.S. Hispanic markets in New York, Los Angeles, Miami, Chicago, San Franciscoand Porto Rico, airing the genres of Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40, and Urbano formats. SBS also operates AIRE Radio Networks, a national radio platform of more than 290 affiliate stations reaching 95% of America’s Hispanic audience. SBS also owns MegaTV, a network television operation with over-the-air, cable and satellite distribution and affiliates across the United States and Porto Ricoproduces a national slate of concerts and live events and has a stable of digital properties, including La Musica, a mobile app featuring Latino-focused audio and video streaming content; and HitzMaker, a new talent destination for budding artists. For more information, visit us online at www.spanishbroadcasting.com.
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